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Jeff Bezos' Washington Post Pulls $115,000 'Fire Elon Musk' Ad Amid Growing Ties to Trump

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Posted: 18th February 2025
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Jeff Bezos' Washington Post Pulls $115,000 'Fire Elon Musk' Ad Amid Growing Ties to Trump.

The Washington Post, owned by Jeff Bezos, has reportedly decided not to run a $115,000 front-page advertisement targeting Elon Musk, the head of the newly established Department of Government Efficiency (DOGE). This decision comes amidst growing attention surrounding Musk’s increasing association with President Donald Trump.

The newspaper had initially agreed to run a full-page "Fire Elon Musk" ad, which was to cover the front and back pages of select editions, including those delivered to the White House, the Pentagon, and Congress. The ad campaign, backed by the advocacy group Common Cause, was also set to feature a full-page inside the newspaper.

Common Cause revealed that the Post informed them on Friday that the ad would not be published. The ad, which was a central part of the organization’s larger campaign, sought to galvanize public support for Musk’s removal from his role at DOGE. The "Fire Elon Musk" campaign was designed to encourage readers to sign a petition for his removal, emphasizing the potential risks posed by Musk’s leadership.

The ad’s messaging was direct, stating: "Since day one, Elon has created chaos and confusion and put our livelihoods at risk. And he is accountable to no one but himself." The ad further noted that the Constitution permits only one president at a time, and urged readers to contact senators and demand that Trump fire Musk. A link to the petition website, FireMusk.org, was included at the bottom.

Related: Elon Musk's Exit from OpenAI: Why He Sold His Stake and Why He Wants Back In

According to Common Cause President Virginia Kase Solomon, the ad was initially cleared by the paper’s advertising sales representative, who was confident there would be no issues with its publication.

However, after submitting the ad artwork the previous Tuesday, Common Cause was informed that the newspaper had decided not to proceed with running the wraparound. “They said, ‘You can have something inside the paper, but you can’t do the wrap,’” Solomon said. She expressed frustration, noting that Common Cause was given no clear reason for the decision.

The ad’s withdrawal comes at a time of heightened attention to the relationship between Bezos, the Post, and President Trump. Notably, Bezos had been prominently featured at the 47th presidential inauguration and had pledged $1 million to the inaugural fund. Additionally, Bezos and his fiancée, Lauren Sanchez, were seen dining with Trump at Mar-a-Lago, leading some to speculate about the nature of his ties with the former president.

In response to the situation, Common Cause raised questions about the motivations behind the decision. "Is it because we’re critical of what’s happening with Elon Musk? Is it only okay to run things in The Post now that won’t anger the president or won’t have him calling Jeff Bezos asking why this was allowed?" Solomon remarked.

Despite inquiries, The Washington Post did not offer any public explanation for its decision. According to the Daily Mail, the newspaper adheres to a policy of not commenting on internal decisions related to specific ad campaigns.

The Post’s advertising guidelines state that advertisers are responsible for adhering to all legal and regulatory requirements for political advertisements, including the use of necessary disclaimers. However, the paper has remained silent on whether the ad was rejected due to its political content or other internal factors.

The episode highlights ongoing tensions in the intersection of media, politics, and advertising. As the influence of powerful tech figures like Elon Musk continues to grow, the lines between political affiliations, corporate interests, and media outlets have become increasingly blurred.

It remains to be seen how future advertising decisions at The Washington Post, and similar outlets, will unfold, particularly as Musk’s relationship with key political figures continues to evolve.

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