A law firm is usually a private business that provides legal advice to companies, corporations, and individuals. In addition, law firms provide their clients with legal counsel and financial advisory services and help the clients successfully manage the legal complications they are facing. The following are the key tactics that can be used to grow […]
Recession, rising inflation, a contracting economy, a sharp downturn, a bear market. These are the words in our news headlines. If you hold the purse strings to a budget, hold your nerve. It’s important not to be reactionary and panic. Keep focused on your company’s long-term objectives and use PR and comms to gain a […]
Online marketing can do a lot to help lawyers find new clients. It can also help grow your firm and build your brand. With that said, you do not want to rush into your digital marketing efforts without a plan. You need to understand different marketing tactics and how they can be used to your […]
LinkedIn is one of the most powerful websites for lawyers. Not only does the site set you up with plenty of business professionals who may need your services, but LinkedIn is also seen as a key lead generator by 76% of law firms. Still, you’ll need an incredible profile to stand out. How Lawyers Can […]
Just as we thought we had turned a corner, 2022 has brought fresh challenges – supply chain problems, labour shortages, the battle for top talent (dubbed the Great Resignation), and most recently, economic worries of inflation and the risk of recession. All these issues impact the professional services firms too, including legal. However, if the […]
In digital marketing, SEO is one of those tactics that never work with a one-size-fits-all approach. However, there are standard expectations when hiring an agency to offer law firm SEO services. It’s really important to have an in-depth discussion with the law firm SEO agency regarding how they are planning to support you to achieve […]
Knowing how to market your law office is part of running your business. But legal marketing can be an overwhelming process if you do not know how to manage your budget. Furthermore, now that marketing is a fundamental investment for law firms and businesses, failure to properly monitor your marketing spending can have costly consequences. […]
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